Two Important Learnings For Startups
In the last decade, we have seen a rapid rise in startups in India. They have been grabbing a lot of attention and have been viewed with curiosity. Individuals are thinking seriously on ideas that could be turned into a successful business models. The media recently has seen startups emerging as an independent beat with regular reports on the progress and the industry in general. With so many interested audiences and potential, there are two important learnings that start-ups need to keep in mind. Follow trends First would be to know how to piggyback on stories to show case your start-up. It is important for a startup to analyze which is the most trending story in the industry and then piggyback on the popular idea. Either the spokesperson could speak on the trend, showcasing their industry expertise or could comment lending an opinion to the larger audiences. It is not always possible to generate news. But there are trends identified on a weekly basis. Being present in these industr...